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Lectra appoints Céline Choussy Bedouet as Chief Marketing Officer

News International-French

8 May 2015

Céline Choussy Bedouet, who was previously Marketing Director for Automotive and Furniture, will now cover all of Lectra’s markets.

“Lectra has many assets: very strong investment in research and development, an unparalleled technological offer, highly-qualified teams, outstanding customer service and solid experience in change management," said Céline Choussy Bedouet. "Lectra's strength and its competitive advantage lie in the integration of software, equipment and services, creating considerable value for its customers."

Céline Choussy Bedouet has a rich and diverse marketing experience, including strategic, operational marketing, field, channel and partner marketing. She started her career in 2000 at Dassault Systèmes where she held several senior positions, notably heading up the implementation and monitoring of Dassault Systèmes’ strategic partnership with Microsoft. In 2008, Céline Choussy Bedouet joined Autodesk as Marketing Manager for Europe. Later on, she was in charge of global manufacturing marketing campaigns before joining Lectra in September 2013 as Marketing Director for Automotive and Furniture.

Céline Choussy Bedouet has a master’s in management from ESC Bordeaux (Bordeaux Management School), France.

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