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New markets ensured Dilutec’s positive performance in 2015

News International-French

7 Jan 2016

Despite the crisis, the company reported 10% growth in the period

Dilutec, one of Brazil’s manufacturers of gelcoat, managed to circumvent the economic crisis experienced in the country thanks to the entry into two new market segments: nautical and pool. In parallel, according to Marcos Pannellini, commercial manager, the company started operating in niches previously dominated by multinationals – being 100% Brazilian, Dilutec has production units in Piracicaba (SP) and Senador Canedo (GO).

“Our quality standard was finally recognized, after three years of investments in improvements in the formulations. This allowed us to offset the economic downturn in the period and grow approximately 10%,” he said.

In addition to gelcoat, Dilutec manufactures thinner and distributes raw materials and equipment for the composites industry. In the thinner segment, Pannellini highlights that the maintenance of the volumes produced in 2014 is a reason for celebration. “With thinner, we operate in areas that are more susceptible to crisis, such as industrial and automotive assembly. Still, we closed new deals that kept the results stable.”

In 2015, Dilutec’s thinner operation relied on the start of the new plant in Piracicaba – in an area covering 12,000 square meters, the unit expanded the company’s installed potential by 200%. “It is a role model, built following the most stringent safety standards, and that tends to boost supplies in 2016, until then a little distant, basically due to the lack of production capacity.”

In the distribution business, one of the main stars of Dilutec is the partnership with BÜFAtec Spain, member of the German group BÜFA and one of the largest manufacturers of equipment for composites molding in the world. With the crisis and the consequent devaluation of the Brazilian currency, the volume of investments in machinery dropped sharply. What was positive, according to Pannellini, was the consolidation of BÜFAtec brand in Brazil.

“Companies that have purchased the equipment over two years ago now agree with our main sales pitch: the very low maintenance needs. This will help us put more units in the Brazilian market in 2016, especially the UNI 125 line, machines that combine three types of processes: manual lamination (roll), spray-up and injection,” says the commercial manager of Dilutec.

Pannellini also highlights the positive results achieved with the distribution of Ashland resins in the Central-West region. “We have been very well positioned, thanks to the excellent quality of these products,” he adds.

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