You are here

Marketing and Communication Manager

4 Feb 2019

JEC Group is the world’s leading company dedicated entirely to the development of information and business connections channels and platforms supporting the growth and promotion of the composite materials industry. Publisher of the JEC Composites Magazine - the industry’s reference magazine, JEC Group drives global innovation programs and organizes several events in the world, including JEC World (the foremost and world-leading international exhibition dedicated to composite materials and their applications), which takes place every spring in Paris.

Missions

 

You will help to set up and ensure the success of the JEC platforms (exhibition, forum, pavilions), media and develop the awareness of the brand. You will be in charge of the marketing digital campaigns, participating to the strategy and implementing the action plans, through marketing automation, social community’s management, and online media campaigns. You will be expected to lead online activities to promote the brand, the media and its platforms worldwide in close cooperation with the respective teams (program, media, digital, platform directors and development managers).

  • Define, organize and lead the digital CRM campaigns to generate leads within our industry and the application industry of the composites (from creation to results tracking)
  • Organize and lead the community management to promote our events, forums, pavilions, magazine and publications…
  • Benchmark our competitors and partners activities
  • Create KPI, follow the results and correct action plan when needed
  • Manage the budget and operational aspects
  • Work with the internal design manager to make sure all communications are consistent throughout media and campaigns and respect the brand guidelines
  • Work very closely with the development managers and the communication team to relay our news

 

Qualifications

 

With a higher education from a business college or an engineering school, you have proven yourself as a digital marketing executive (minimum 5 years). You have a strong interest in the technology and industrial sectors. A good knowledge of the composites sector would be a plus.
You demonstrate good interpersonal and writing skills, and team spirit.

With a strong taste for the events industry and strict deadline management, you have a grasp of the associated project management methods. You have a perfect command of English (the working language), and German would be a plus.

Good knowledge of Salesforce Marketing Cloud, Salesforce Sales Cloud, and Salesforce Journey Builder.
Good practice of LinkedIn, Twitter, Face Book, rich media…
Knowledge of Chinese social communities would be a plus

Open-ended contract based in Paris

Contact: baron@jeccomposites.com

 

Download the PDF