International recognition for Serge Ferrari Group chosen to supply materials for 14 Dubai World Expo venues

Serge Ferrari Group once again establishes its international leadership as fourteen projects featuring its composite materials are set to debut at Dubai’s World Expo. These materials were chosen by the world’s greatest architects for the design of these exceptional projects, demonstrating the Group’s influence in the world of architecture and recognizing the quality of its products for tensile architecture, modular structures, solar protection and furniture design.

International recognition for Serge Ferrari Group chosen to supply materials for 14 Dubai World Expo venues

3 minutes, 20 secondes

With products combining durability, safety, aesthetics, comfort and sustainability, the Group has won over the leading architecture practices commissioned to design temporary venues for the event, which aspires to unite visitors from all over the world together in “a unique platform to share experiences, solutions and ideas for a better tomorrow”. From October 2021 to March 2022, more than 25 million international visitors are expected to take part in Dubai’s World Expo. This major event will bring together countries, trade associations and consortia from all over the world to express their vision on mobility and sustainability, and create opportunities to exchange ideas and build collaborations. More than 190 countries will be represented at the event. And for the first time in the history of World Expos, each participating country will have its own pavilion. Serge Ferrari’s products will be featured in those of nine nations: Angola, Brazil, Germany, Japan, Kuwait, Peru, Spain, Switzerland, and France.

Serge Ferrari Group’s flexible composite membranes have also been chosen for the design of the Opportunity and Sustainability pavilions, as well as the Arrival Plaza and the Bird Shades.

Developing innovative flexible composite materials since 1973 and driven by its commitment to “Act today to build a better tomorrow”, the Group provides a comprehensive offering designed to address the major contemporary climate and environmental issues: sustainable construction, energy efficiency, conserving natural resources.

Sustainability Pavilion

In the sustainability district, introducing human most advanced technology as responses to sustainability challenges, you’ll discover a tree forest of impluvium cones in Flexlight 912, built to condense and flow water through traditional irrigation channels, as oneexample of natural resource savings.

Opportunity Pavilion

Designed by AGi Architects, the Opportunity Pavilion impresses by its gigantic mesh canopy (Frontside View 381) floating 32 meters above the ground. It represents clouds and the dreams of the better future. The Pavilion goal is to unlock new opportunities around sustainable development goals into three areas: food, water and energy.

Arrival Plaza

The arrival plaza located in the Opportunity district is designed by the prestigious WSP Middle consulting firm. This circular courtyard reminds the sun rounded shape. It is covered with Flexlight 1002 membrane and enables the visitors to meet and rest during their arrival time in the Expo.

Japan Pavilion

The Japan Pavilion welcomed the visitors with its tridimensional façade which design combines traditional arabesque and asanoha patterns. It is also a reference to the Japanese art of Origami. The Serge Ferrari Group PTFE membrane (M-700) was chosen to protect the visitors from direct sunlight.

Swiss Pavilion

The Swiss Pavilion entitled “Reflections” is a monumental cubic structure immersing the visitors into Switzerland landscapes and technology. The glass funnel-shaped front side reflects the red floor (Switzerland flag), and the Stamisol breathable membrane covers the other sides of the building.

Spain Pavilion

The Spain Pavilion is composed of a series of recyclable cones made of fabric, wood and steel. The conical shape provides climate control to the visitors by cooling the air flows. The tent architecture is highlighting Spain historical links with the Arab world.

Brazil Pavilion

The huge cube and its water pool recreates the Amazon basin, it is surrounded by fabric walls in Serge Ferrari Flexlight 1002 membrane. Insidethe cube and above the basin, the area is covered by an inverted pyramid as a roof to protect the visitors from the sun and collect the rain.

Kuwait Pavilion

The Pavilion envelope is an enlightened and reflective façade symbolizing Kuweit energy and nature. In the Pavilion center, an inverted dome in Flexlight 1002, gets its design inspiration from the water towers.

German Pavilion

In front of the German Pavilion conceived as a campus and laboratory,you can find a series of inverted cones in Flexlight 902, one of the most iconic shape in tensile architecture.

Peru Pavilion

The pavilion honors Peruvian weaving art with its red facade in Alphalia Silent AW membrane. The curved lines printed on the canvas are representing the country long history and many influences that have shaped its identity.

Angola Pavilion

Inspired by Sona geometry, traditional African mathematics, the facade is rhythmed with various colored diamond panels in FrontsideV i ew 381.

French Pavilion

The French Pavilion honored the “made in France” furniture on the terraces where you can sit on Lafuma transats made with Serge Ferrari Batyline fabric.

The Dubai World Expo will take place in Dubaï from October 1, to March 31 2022.

More information www.sergeferrari.com